Having been off the bike for a number of years, I'm a little out of touch with the latest technologies. My brother knows the latest and greatest.

He says to me that he loves to destroy tyres (not on purpose, mind you)
getting flats at the drop of a hat is almost a permanent state of being for him, and he's tried all the other sealants (we won't mention names) but he swears by this stuff, if you're not using Orange, you may as well just fill your tyres with milk... or something else that isn't a sealant!

He assisted me to do the tubeless conversion on my bike at our parent's house, he spilled some of it on Dad's lovely oiled deck (he was not impressed) my brother proclaimed "You don't even have to worry dad! this will dry and just peel off!!" How good is that!
I can confirm, any holes will no longer be holes due to this magic liquid,

However, it doesn't prevent a crank arm shearing off, which I have recently managed to do :(

Easy use, great value sealant.

I’ve used heaps of different sealant brands. Yep there are plenty of good ones but I personally think orange is the best.
Doesn’t and dry out as fast as other brands but seals punctures quickly. Not the cheapest sealant!

Great sealant, best I've used actually (small sample size lol)... Had Stan's fail to seal twice, so used Orange Endurance on last set of tyres thinking the Queensland heat will dry it out super fast but it outlasted tyres with only 1 top up that it didn't really need... So new tyres get the original Orange because they say it seals even better at the cost of longevity, and now I know longevity won't be an issue

Wish I'd just used this the first time.

Had gone and bought Finish Line sealant, gotten a tiny puncture (>1mm) which it wouldn't seal no matter what.

Got the bike home, opened it up, tonnes of liquid sealant in there. Wiped it out with a bunch of rags and then put Orange sealant in there. Pumped it up with a floor pump, bubble popped out the tiny puncture hole and then in an instant it was sealed. Zero issues since.

It works, and it works good.

After much thought, I decided to go tubeless. The benefits seemed to outweigh the downsides...
However there were no downsides whatsoever!
Remove tube, insert tubeless valve, fill with 60ml of OS and get some rapid, high volume air in there! Voila. A supple, pinch flat free, self healing wheelset!
The OS bottle is super convenient to use, minimising any wastage/spillage of the orange lifeblood. I just wish they provided ml markings!
Just buy some already! It's orange! Orange is rad!